Taylor Swift fans go viral for Swiftie-themed Super Bowl parties (2024)
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Winning is something that Swifties know all too well. As the Super Bowl approaches and the Kansas City Chiefs prepare to take on the San Francisco 49ers in Las Vegas, Taylor Swift fans are taking to TikTok to show their support of her beau, Travis Kelce.
Videos showing Swifties’ elaborate Super Bowl parties, decked out with decor celebrating the happy couple, are going viral online as Taylor-mania overtakes the NFL’s big game. Chiefs jerseys have been swapped out for hoodies with the phrase "Go Taylor’s Boyfriend" and instead of trading bets, Swifties are trading friendship bracelets.
Sarah Krivena, a lifelong Swiftie and Chiefs fan hailing from Kansas City, went viral on the platform after posting her homemade decorations cheering on the king of Taylor’s heart.
Travis Kelce celebrates with Taylor Swift after winning the AFC Championship Game at M&T Bank Stadium in Baltimore, Maryland on January 28, 2024.(Patrick Smith/Getty Images)
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"I love doing little crafts and random things here and there," Krivena told Fox News Digital. "I just made that to make something big."
Krivena got to work stringing red and yellow paper plates to look like giant friendship bracelets reading "In Our Super Bowl Era" and "End Game". She tied the festive look together with a giant balloon wall in front of her garage in both Taylor and Travis’ signature color - red.
PHOTOS: See Sarah Krivena's Swiftie-inspired Super Bowl Decor
Her masterpiece earned her over one million views on TikTok, as Swifties gushed over her handiwork.
"People have been mostly positive about it, talking about how they're going to do it for their Super Bowl party or classrooms," Krivena said.
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Krivena is not alone in her celebration of the "Taylor-Bowl". Swifties have turned to TikTok to share their Taylor-inspired game day snacks and outfits as they hope to watch Miss Americana cheer on her Heartbreak Prince from the bleachers.
Swift has resumed the international leg of her "Eras Tour", leaving her plans for Super Bowl Sunday up in the air. She is slated to complete her four-night run of shows at the Tokyo Dome in Japan on Feb. 10, giving her time to jet back to Las Vegas to see the Chiefs go for another championship. No team has won two straight Super Bowls since the New England Patriots in the early 2000s.
Taylor Swift and Donna Kelce, Travis Kelce's mother, cheer on the Kansas City Chiefs as they defeat the Chicago Bears during week 3 of the NFL season.(Cooper Neill/Getty Images)
Swift's numerous appearances at games throughout the year have opened floodgates for new viewers. The NFL has seen a 53% increase of girls between the ages of 12-17 opting to watch NFL games since the start of the 2023-24 season, according to CBS.
Despite the blank space in their idol's plans for Sunday, Swifties remain enchanted by the idea that they could catch a glimpse of the superstar at the game and are finding a community on TikTok to voice their excitement, with the hashtag #taylorandtravis earning nearly 20,000 posts on the platform.
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As the fate of the Super Bowl remains unknown and fans of Taylor Swift and the NFL turn to their respective parties to watch the game on Sunday, Swifties can be certain that the gold rush of Taylor and Travis’ love story will remain forevermore.
"This year has just been the perfect mix of the two," Krivena told Fox News Digital. "Being able to see her at all the two games and having just an extra special reason to watch the games has been super exciting."
People are hosting big “Taygates” and parties for the “Swift Bowl” in what's become a crossover celebration for fans of Taylor Swift and the NFL. Footballs bedazzled with glitter. Friendship bracelets that spell out Taylor Swift and Travis Kelce's names. Drinks and snacks inspired by popular Swift songs.
People are hosting big “Taygates” and parties for the “Swift Bowl” in what's become a crossover celebration for fans of Taylor Swift and the NFL. Footballs bedazzled with glitter. Friendship bracelets that spell out Taylor Swift and Travis Kelce's names. Drinks and snacks inspired by popular Swift songs.
Half of the fan base are women (52%), but men are not too far behind at 48%. The demographics reveal a uniform distribution across various age groups, with 34% of Americans aged 18-44 rating her 'strongly positive'. Two in five Taylor Swift fans (38%) are football fans, slightly more than the national average (34%).
Swifties are the fandom of the American singer-songwriter Taylor Swift. Regarded by journalists as one of the largest, most devoted and influential fan bases, Swifties are known for their high levels of participation, creativity, community and fanaticism.
Filipinos are arguably the biggest Taylor Swift fans in the world. With nine No 1s in the streaming charts and 230 chart appearances, the Philippines is second only to the US for record playback.
Taylor Swift content was particularly successful on the NFL's TikTok, where the algorithm helped videos reach far beyond the NFL's own following. In total, TikToks featuring Taylor Swift amassed 333 million views and 1.48 million engagements. On average, a Taylor TikTok on the NFL's channel had over 3.66M views.
A popular singer by the name of Taylor Swift has helped put NFL team the Kansas City Chiefs on the map, and make them loads of money in the process—as much as $331.5 million, one expert says.
While 45 per cent of Swift's US fans are millennials — like the 34-year-old herself — 21 per cent are Gen X and 25 per cent are Boomers, according to a 2023 survey. That means nearly half of her millions of fans are likely over 45.
In a new poll from Yahoo/YouGov, 23% of Americans said they are fans of Swift and the same number, 23%, said they were fans of Beyoncé. Just 12% said they were fans of both.
Bilal Ilyas Jhandir, a die-hard fan of Taylor Swift, broke the record for the most Taylor Swift songs recognised from their lyrics in a minute, staking his claim as the world's greatest Swiftie.
The financial news outlet said she is the first artist to achieve billionaire status solely on the basis of her music, and estimated she has a $1.1 billion fortune.
Additionally, while Swift fans skew female, 48% of those Swift fans are male. Similarly, avid Swift fans are concentrated in the suburbs, with 55% living in suburban communities, and a fairly even split among urban and rural areas; 26% are city dwellers, while 21% are rural.
The study analyzed Google search data to determine the U.S. state with the highest number of Taylor Swift fans, and Florida ranks in the top five most Taylor Swift-obsessed states. There are even more Swifties in Florida than in Taylor Swift's home state of Pennsylvania.
Backstory: Back in 2019, Swift described Lana Del Rey as "one of my favorite artists of the decade" during her speech at the Billboard Music Awards. "She was ruthlessly criticized early in her career, and then slowly but surely, she turned into, in my opinion, the most influential artist in pop," Swift said.
Because the NFL restricts use of its "Super Bowl" trademark, it is frequently referred to as the "big game" or other generic terms by non-sponsoring corporations. The day that the game is held, is commonly referred to as "Super Bowl Sunday" or simply "Super Sunday".
Love spicy food? Hate it? Watch a hot wing's trip through your body. Other treats available to the rich and hungry include a massive shrimp co*cktail tower, king crab fried rice, wagyu tenderloin, as well as lobster, steak or Gruyere quesadillas, according to Page Six.
And no, it isn't the one you are thinking of. The Yale Bowl Stadium in New Haven, Connecticut was the archetype for all bowl-shaped stadia across the country. Opened in 1914, the home of the Yale Bulldogs inspired designers across the continent to copy the design and name for the Rose Bowl in Pasadena, California.
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